Context Matters · Episode
1

How I set up AI so it doesn't sound like AI

Everything AI makes sounds the same. That's the slop problem, and it starts with what you feed it, not with the model.

In this episode I set up two brand new accounts, Claude and ChatGPT, from scratch. Same three layers in both: Account, Project, and Context. Then I gave both the same real RFP for a nonprofit website rebuild and asked for a proposal. They landed five hundred dollars apart on a hundred thousand dollar estimate.

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Free templates from this episode

How to use these

  1. Download the template and fill in the bracketed parts. The examples show what a finished one looks like.
  2. Paste Account instructions into Claude's personal preferences or ChatGPT's Custom Instructions. They apply to every chat.
  3. Create a Project for one area of your work and paste Project instructions there. They override your Account instructions inside that Project.
  4. Keep both short. Your actual material, the third layer, is what the next episode covers.

Account instructions

Who you are and how you work, in every chat. Paste into Claude's personal preferences or ChatGPT's Custom Instructions.

Download for WordMarkdown version

Project instructions

One area of your work and what it needs. Overrides your account level. Paste into a Claude or ChatGPT Project.

Download for WordMarkdown version

The research

Context Rot: How Increasing Input Tokens Impacts LLM Performance. Hong, Troynikov, Huber. Chroma Research, 2025. Eighteen models tested; every one performed worse as input grew.
https://www.trychroma.com/research/context-rot

NoLiMa: Long-Context Evaluation Beyond Literal Matching. Modarressi et al. LMU Munich and Adobe Research. ICML 2025. Eleven of thirteen models fell below half their baseline at 32,000 tokens when the question didn't share wording with the answer.
https://arxiv.org/abs/2502.05167

The RFP: Hunger Task Force website redesign, posted publicly and closed in April 2026. Drafted here as a working exercise.
https://www.hungertaskforce.org/2026/03/18/website-redesign-rfp/

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